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Struggling to understand the latest linguistic nuances

Published 6 July 1999 in The Denver Post
Copyright ©1999 by Ed Quillen. All rights reserved.

Since there are so many of them, and because I suffer from a disorder known as compulsive reading, I found myself poring over the real-estate advertisements in a recent newspaper.

It wasn't the Denver Post, which conveniently groups these messages into special sections so that I can leap right to them if so inclined. Instead it was the Wall Street Journal, which humbly bills itself as the most important newspaper in the world.

Next to a consumer review of mail-order running pants (I told you I was a compulsive reader), the Journal offered a page and more of Colorado real-estate advertising.

There was a time, when I was more actively involved with mountain newspapers, that I could translate real-estate prose into standard English. In fact, I once joined with a colleague (B.J. Plasket, now of the Longmont Times-Call) to produce The Buyer's Dictionary of Colorado Real-Estate Terms.

For instance, ski out your door meant the county doesn't plow the road in the winter.

Easy monthly payments was a short way of explaining that the last four buyers failed to make their balloon payment, and lots of amenities translated to in most of the world, running water and electricity are amenities.

We had collaborated on it for some now-defunct magazine in Breckenridge. The editor glanced at it, suggested that we examine her most recent edition and count the number of large advertisers who would be offended by our prose, and told us not to let the door hit our rumps on the way out.

Our prose remained unpublished, and the manuscript has long since entered some landfill. The Summit County Board of Realtors may have celebrated a triumph over this pathetic effort at consumer journalism, but if so, I didn't hear about the party.

This time around, I found new and unfamiliar terms.

Some modest starter castles, offered for less than $2 million, still offered ski-in/ski-out, which I understood.

But there was a ski-in exclusive whose Interiors draw on the traditions of European craftsmanship. Note that the interiors are not constructed by Old World artisans -- the cabinets and closets just draw on that tradition, just as my columns, whatever their quality, draw on the traditions of Montaigne and Mencken.

One common phrase was walkout-site. Since I've never seen a homesite that someone couldn't walk out of, I wondered why anyone would promote this as something distinctive.

That means it's next to a golf course, a knowledgeable friend explained (while I'd like to thank him publicly, he made it clear that while he enjoyed fame as much as the next guy, his real priority was continued employment at a local realty firm). Walk-out means you can stroll right over to the 17th green.

But why would anybody want to live next to a golf course? I asked. Wouldn't errant balls fly into your yard, where they could break things or hurt somebody? What about the poisons they use to grow perfect grass in this desert? And the noise from the maintenance equipment? Isn't it bad enough to put up with arrogant yupscale swine during the workday, without having them walk by your house all the time?

If you want one of those houses, you won't mind being around them, he said. And being next to a golf course is like being 'surrounded by public land,' he added. It's a guarantee that you'll always have that open space instead of neighbors, who might be of the wrong color or social class. Have you ever heard of a golf course being subdivided? It doesn't happen.

I moved on. Why would a house have nine bedrooms and 13 baths? Is this being marketed to people who have a medical condition that could be cured with Kaopectate?

No, it's just a status thing, he said. The rule is that the modern mountain manor must have at least as many baths as bedrooms, and more is better. I think that regulation was adopted in 1993 -- it replaced the old rule that the square footage of the exterior redwood decks had to exceed the interior floor area.

He translated some other phrases. Nestléd in the pines means will have to be evacuated the next time there's a forest fire anywhere in that county, and gourmet kitchen means lots of high-tech stuff that your live-in cook, a non-documented alien who doesn't speak English, won't know how to use.

I asked if there was any difference in the quality of the views, variously described as great, stunning, awesome, dramatic or stunning. No, they're all pretty much the same. Really, it's hard to have a bad view in Colorado -- even out on the plains, you can talk about vast vistas or supernal horizons. We used to draw the words out of a hat, but now we have a computer generate them. You left out splendid, breath-taking and panoramic.

So all Colorado views are great?

Unless you can see one of those fabulous, charming and exquisite houses that we sold to somebody else. For some reason, that ruins the view.


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